With a traditional graphic design background, I am a purist when it comes to design, having studied before the internet boom. As a result I love beautiful crafted design and print. I have been working as a multi-disciplinary graphic designer in fashion and homeware retail - high street and luxury - for the last 15 years. I have a passion for brand communication and storytelling. As art director I am drawn to images that tell a story and have a graphic quality to them, this is what I strive to create. I offer a 360 degree approach and the development of a visual language across print, digital and art direction.